Shu Uemura


IZUMI Fortifying Shampoo

Acting gently in the hair, this repairing shampoo cleans, strengthens and thickens the hair fiber. It has the ability to increase the diameter of the hair to make it overall stronger, which reduces the risk of breakage and split ends. For clean, soft, and stronger hair results.


Rice Extract:A natural extract rich in proteins and nutrients that helps strengthen, hydrate and revitalize hair, while providing shine and suppleness.

Salicylic acid:An ingredient with exfoliating and anti-inflammatory properties that helps remove dead cells and impurities from the scalp, promoting healthy hair and scalp.

1. In the shower, place a small amount of shampoo in your palm and lather lightly under water.

2. Start by applying the shampoo directly to the scalp and massage for 10 to 15 seconds.

3. Let the product flow into the lengths and ends without applying it directly on them.

4. Rinse thoroughly under water, massaging until there is no more product and until the water is clear.

5. For even cleaner hair, repeat steps 1 to 4 for a second shampoo which can be another shampoo of your choice.

Aqua / Water / Eau - Sodium Laureth Sulfate - Citric Acid - Cocamidopropyl Betaine
Sodium Hydroxide - Propylene Glycol - Sodium Chloride - Sodium Benzoate - Hexylene Glycol - Polyquaternium-10 - Salicylic Acid - Linalool - Limonene - Butylene Glycol - Citronellol - Coumarin- Alpha-Isomethyl Ionone - Geraniol - Hydrolyzed Rice Extract -Parfum / Fragrance

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Not tested on animals